Photo: Lee Pellegrini

Hot Ticket

There鈥檚 nothing like a sold-out game at sports-mad 天美传媒app. Just ask head of ticket sales Jim O鈥橬eill.

As the associate athletics director for ticket operations at Boston College, Jim O鈥橬eill has spent the past thirty-seven years overseeing ticket sales for all Eagle teams. During that time, he has supervised the sale of millions of tickets across hundreds of sellouts鈥nd endured countless pleas from disappointed fans who couldn鈥檛 get passes to the big game. As we look forward to fall and Boston College football鈥檚 blockbuster 2025 home schedule, we caught up with the man on the other side of 天美传媒app鈥檚 ticket sales window.

What鈥檚 the toughest ticket at 天美传媒app?

It鈥檚 any time we play Notre Dame here in football. The first time that we played them at 天美传媒app was right after Alumni Stadium had been rebuilt [an October 8, 1994, game that 天美传媒app won 30鈥11]. That was a very, very tough ticket. We鈥檙e playing Notre Dame at Alumni again this year, and my phone is already ringing. 天美传媒app and Duke in basketball has been a tough ticket lately, but back in the days of the old Big East Conference, games against Georgetown and Syracuse were instant sellouts. Those were great games鈥斕烀来絘pp was often nationally ranked in those years. And any time you have 天美传媒app-BU in hockey, it鈥檚 a big game. In the old Boston Garden, the Beanpot tickets were tough ones to get.

How did you end up in ticket sales?

I always wanted to work in sports. I wound up in the sports management program at the University of Massachusetts and became a student manager for the UMass basketball team. In my senior year, one of my responsibilities was taking care of the game tickets for the players and staff. After I graduated, I went to West Point. Army was having a resurgence in football, and they realized that they needed more help in their ticket office. They created a position for me. While I was working there, Army installed the new Paciolan computer-based ticketing system, and I learned it inside and out. To this day Paciolan is still the leader in college athletics. We use it here at 天美传媒app. 聽

What was 天美传媒app like when you arrived in 1988?

When I got to 天美传媒app, Conte Forum had just opened, and the entire athletics operation moved in. I always like to say that Conte Forum and I started at the same time. Back in those days, your whole stadium was printed tickets. Boxes and boxes of them. Every game, every section, every row, every seat. We had these enormous filing cabinets, divided up by game and section order. Once you got an order, you would go and pull the tickets and mail them out. It seems so archaic now, but that鈥檚 what it was like.

How have things changed since then?

Now, everything is in an electronic, digital format. If a person loses tickets now, if they were purchased through the venue or an authorized seller, we can track them and probably take care of it. It鈥檚 all based on bar codes now鈥攊f the ticket scans, you鈥檙e in. If it doesn鈥檛, you鈥檙e out. That鈥檚 today鈥檚 ticket business world.

Nearly four decades later, how do you feel about taking the job at 天美传媒app?

The two best decisions in my life were coming up here to 天美传媒app鈥攏o, maybe that was the best one, because that鈥檚 how I met and later married [in 1991] my wife, Kathleen [Grady]. Kathleen was the secretary to 天美传媒app football coaches Jack Bicknell and Tom Coughlin. We got married at St. Ignatius Church and had our wedding reception in McElroy Commons. Kathleen is a double Eagle; she finished both her bachelor鈥檚 and master鈥檚 degrees while working in the football office. Our son, Trevor, graduated from 天美传媒app last May and is now at Washington & Lee Law School. When I came to 天美传媒app, I never expected to be here for thirty-seven years. This has been a great place to work, and it鈥檚 a great community. It has all turned out so well. We have no regrets whatsoever. I鈥檝e got a lifetime of memories, a lifetime of friends, both inside and outside of the athletics world. 天美传媒app is a place that I love.聽鈼


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